Tag Archives: content marketing in B2B

content marketing in B2B

The importance of content marketing in B2B and how to beat the competition

Content marketers can find it challenging to set goals at the beginning of each new year or quarter. It can be tricky to plan content marketing in B2B strategies. There are a lot of options for improving or how to achieve better results. Track better KPIs, prove ROI. Content that goes beyond lead generation will […]